AUTO ZUM Salzburg

From 16th to 19th January 2013 the international trade fair for automotive spare parts and accessories AUTO ZUM in Salzburg (Austria) took place for 39th time in the history. This is the biggest automotive show in the area upon Alps and beneath the Danube line. Totally 332 exhibitors (therefrom manufacturers, distributors, buying groups, chambers of commerce etc.) from all over Europe and over 23.000 visitors (mainly workshop owners, service stations, transport companies and decision – makers represented by the sale and purchase top management) from Austria, Germany, Italy, Switzerland and Eastern Europe participated at the show. The fair organizers could attract much more exhibitors and visitors in comparison to the last 2011 edition despite of still uncertain situation on the spare parts aftermarket at both manufacturers and clients sites. The organizers confirmed thereby domination of the show in the mentioned region.

Lumag Sp. z o.o. participated this year for the 1st time as the special guest of the leading Austrian distributor AMS company from Graz. AMS distributes all kinds of spare parts for passenger cars and commercial vehicles on the domestic market. Lumag presented BRECK branded brake pads for the passenger cars and LUMAG branded brake pads and linings for the commercial vehicles. Co-operation of both companies started barely on spring 2012. Both companies hope for a fruitful collaboration and commercialization of Lumag friction materials on this difficult market.

The company was represented by the Export Manager, Mr. Radoslaw Sypniewski. Besides asking about company’s origin and products, the Lumag’s guests asked also about quality of products, their durability, mileage warranty and finally about their positioning (benchmarking) towards competitors’ brands. Champagne welcome drinks with appetizers were served on the stand on the Lumag’s invitation every day while many guests had the opportunity to get more detailed information about friction materials of Lumag and to win some special prizes too.